Conversion tracking refers to the procedure through which a mobile measurement provider monitors a particular mapped data point inside a smartphone app. As an illustration, when advertisers use an advertising platform, they use conversion monitoring to comprehend which specific data elements are attained via users they acquire. Understanding how your customers interact with your company […]

The most recent release of Google Analytics is called Google Analytics 4. Better, data-driven decisions can be made across all of your marketing efforts thanks to the increased context provided by this tool on the success of your website. An event-based model is the foundation of GA4’s data architecture. In addition, GA4 characteristics may be […]